World cup football celebration in Kerala

Even before the kickoff of the world cup, fans associations were formed with Argentina and Brazil having most number of fans association with a hoarding (flex board) around every corner or junction and these are also decorated by streamers of matching colors.It doesn't end there Football jersey's of these participating countries are commonly available and it is in brisk business.There are hotels which have started to offer dishes which are world cup special from Kozhikode, where during the table arrangement they had the plates arranged like the players on the field.There is lots of madness and craziness with people shaving the hair to resemble  the country especially for Brazil and England.Writings on the hoarding have fiery content like that of a election hoarding. Some of them when translated would be like ' 1000 Messi is not match for 1/2 Kaka ' which was returned as '1000 Kaka is no match for 1/2 Messi '  another read 'if Kaka bathes he wouldn't transform to Messi' these are modification of Malayalam phrases

  

Celebrations are not limited to flex boards of participating countries,or to T-shirts alone but there are matches being played on behalf of each team in their uniforms and even school boys are playing matches with these uniforms. To See more of these regarding football visit www.kayikam.com

Besides the local teams and school boys there are others also who were trying to make something out of this event which included corporation members who paraded with these jerseys.May be they are not much into the game but they are trying to seize every opportunity to promote themselves.

Thus this event has contributed significantly to the Flex printing market and T-shirts market besides the hotels of  Malabar, newspapers are conducting contests sometimes these news are the front page headlines.